Many people, in concerns of music, sports, politics and many more genres just love to ask: What If.....? Elvis fans do that as well! So let ́s get to the point: What If RCA had released an LP album like our brandnew REEL TRAX release in November of 1966? We don ́t know for sure of course, but we assume that the view on Elvis ́ career in the Sixties would probably be significantly different. But since this obviously did not happen the way we wish it had, Elvis is mainly being remembered in this decade as a celluloid artist. His last studio album that had nothing to do with “typical” movie songs had been ''Pot Luck'' and it had been released way back in 1962. In the meantime the majority of Elvis ́ album releases had clearly been dominated by his movie soundtracks (which showed in releases on singles and EP ́s as well – plus we all know that there would have to be that so-called “Lost Album” in ́63 which never had been realized ). It seemed to be a perfect formula to maximize financial success to release movie soundtrack after movie soundtrack. Even considering taking the risk to lose credibility as a performer who once was known as being a “rebel”, a man who changed just about everything in contemporary pop music business only 10 years earlier.
Lost Album – Missed opportunity?